In an ideal world, all your clients would be ongoing at a fixed or value-based billing structure. They would know what services to expect from you, and you could charge an automatic, monthly fee. A strong alternative to hourly billing is fixed-rate (or flat-fee).

• But before you do, let’s look at some questions you should ask yourself before making the decision.
• Bookkeeper salaries vary state by state (see our chart below), and depending on where you live, you could be paying a large difference in one place versus another.
• If you’ve been working in the industry for 10 years, for example, you’ll have the client base, referrals, references, and body of work to quote a higher rate.
• They already trust you and you already know how their business works.
• Go for professionals who have already worked with similar businesses.

As their bookkeeper, you’re not just offering them a service, you’re offering them peace of mind, and that’s a value they’re more than willing to pay for. Each pricing model should be crafted with care and consideration to reflect the unique services provided to small, medium, and large-sized clients alike. With some basic bookkeeping solutions, you may still need to supplement their services with a lot of founder oversight or in-house administrative support.

Marketing to Attract High-Quality Clients

Again, the best course of action for you to take when setting prices is doing your research. Take a look at industry averages, rates by state, and more to get an idea of how much to charge your clients. Typically, you’ll want to charge your more frequent clients at a lower rate because you’re seeing them more often and reviewing their books on a regular basis. For one-time clients, you may decide to charge more since you know they may not return and have last-minute requests and needs.

• Bookkeeper360 reviews highlight the ease of use of its services as well as the helpfulness and knowledge of its team.
• She has owned Check Yourself, a bookkeeping and payroll service that specializes in small business, for over twenty years.
• These include basic and full-service bookkeeping, where the decision largely depends on your business goals and needs.
• Bench offers its services in five plans, designed to accommodate businesses of different sizes based on their monthly expenses.
• Otherwise, you may wind up missing out on profits or scaring off clients with high rates.
• These tasks might require different certifications, specialized skills, or additional time, which means they can be billed at a different rate.
• Every client is unique, and their needs will vary greatly depending on the size and nature of their business.

They set up our books, finances, and other operations, and are constantly organized and on top of things. As a startup, you have to focus on your product and customers, and Kruze takes care of everything else (which is a massive sigh of relief). I highly highly highly recommend working with Vanessa and her team. Our premium package offers access to strategic expertise from professionals that understand your startup’s needs.

QuickBooks Live Bookkeeping

Tech makes once time-consuming work quick, and in many cases, effortless. This means that regardless of a service’s value to your clients, you’re capping your pricing based on how long it takes to deliver that service. Maybe the freelancer is experienced in a single software and charges a lower rate for it.

Note that both of the Bookeeper.com plans only offer monthly services. Although it can be beneficial to have a service and cost that’s designed specifically for your business, it can be preferable for business service providers to have clear and established pricing. If you can look at a bookkeeping pricing packages provider’s website and know exactly what to expect in terms of both pricing and service, it’s much easier to compare providers against one another. Plus, with transparent pricing laid out for customers to see, a service provider can’t try and charge you more than it does someone else.